Revista de Finanças e Marketing

Abstrato

Client relationship the executives and its effect on development: A writing survey

Raul Oltra-Navarro

In the present dynamic, evolving market, client relationship the executives upheld by a strong mechanical answer for business the board like Client Relationship The executives (CRM) is fundamental for business achievement. It has demonstrated to be one of the quickest developing mechanical arrangements because of the effect of its execution on the profit from speculation. This article presents a comprehensive survey of recently distributed discoveries and studies the truth of CRM in business through a subjective, illustrative methodology, exploring the present-day writing on the effect of CRM in the cutting edge business climate. This article surveys the 17 latest and most important investigations on what CRM means for the advancement of Business Development arrangements, zeroing in on the period from 2015 to 2019.

Isenção de responsabilidade: Este resumo foi traduzido usando ferramentas de inteligência artificial e ainda não foi revisado ou verificado.